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New Pricing Book:
March 16, 2010


December 2006

December 29th, 2006
Reader Question: What Pricing Strategy Should a Retailer Adopt…EDLP or Hi-Lo?

December 27th, 2006
I’ve Said It Before and I’ll Say it Again: A New Pricing Strategy Can Generate Growth By “Activating” Dormant Customers

December 25th, 2006
Holiday Turkeys, Correlated Product Demand, and Chinatown Twin Lobster Deals

December 22nd, 2006
Best Buy, Circuit City…Wal-Mart is Moving Your Cheese

December 20th, 2006
Long lines, Customers With Open Wallets: Sony Should Have Raised the Price of the PlayStation 3 Right? Maybe Not…

December 18th, 2006
Lower Prices, Flat Sales Growth…What’s Going On at Wal-Mart?

December 15th, 2006
Razor-Razor Blades, PlayStation 3-Game Cartridges, CDs-Rock Concerts: Pricing Products with Correlated Demands

December 13th, 2006
OK, I’ll Say it Again….Hey Warren Buffett: Here’s a Simple Pricing Idea That Will Make You Millions in Additional Profits

December 12th, 2006
Bundling Caution: It May Be More Complex Than It Appears

December 9th, 2006
COSTCO: Cost Plus or Value Pricing?

December 8th, 2006
I Love Going to See The Who Live in Concert…at a Discount of Course!

December 5th, 2006
Hey Warren Buffett: Here's a Simple Pricing Idea That Will Make You Millions in Additional Profits

December 2nd, 2006
Can You Really Start Uncovering Your Hidden Profits Today Through Better Pricing?

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